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Does a Down Economy Keep One From A Meaningful Life?
I answer e-mails every week from people I don't know, usually asking me about some aspect of being a small business owner. Here's this week's question: How does one lead a meaningful spiritual life in a bad economy?
Now this question isn't necessarily about being a business owner. But I kind of got the feeling that it came from a business owner who has bought into the energy of "the economy is nothing but bad" and who also is feeling exhausted and defeated. And more than likely, there's just a little bit of resistance to looking within himself for answers to the slowness of his business and the lack of profitability he is experiencing - so - it's EASY to start talking/thinking/blaming the "bad economy" for taking away his meaningful spiritual life (along with his business). So, maybe this person is finding it hard to keep his spirit up because of a lack of income in his business - I don't know, just guessing.
This question made me think a lot about the relationship of our own spiritual ground and the situations we find ourselves in as life goes on. Because I know from my own experience and that of others that developing and living from one's own belief system and …
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Social Proof – How Small Business Owners Can Get and Use Social Proof
This week I was forwarded a question from a reader of the Solo-E.com website about social proof and how a new small business owner can get it. All businesses use social proof as a critical element of the offers they make to customers. Why? Because before we buy we all want reassurance that other people have bought and benefited. So if you're making offers and a part of your offer doesn't address social proof you're missing out on sales.
I answered the reader's question and then the Solo-E.com owner asked if I'd write an article for the Solo.E-com website, and in the meanwhile my colleague Sandy Martini offered to add her expertise, as well. So we banded together to produce Social Proof for Solo-preneurs, which you can find on the Solo-E.com website by clicking here. But before you go there, I'd love to hear what you've done to offer social proof to your potential customers about your product and services. So leave a comment here, then surf over to Solo-E.com for the scoop from Sandy and me.
Oh, and PS - even the article Sandy and I did together created a cool form of social proof for our own businesses - we each got what is called "referrant" proof from each …
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