I know far too many self-employed folks who think they have no control over how much they make in their business from year to year. I'll meet a business owner at a networking event or a workshop and hear things like this:
- The economy is bad this year so I won't be able to increase my income.
- You just never know what customers (or clients) will do. No one has any loyalty any more.
- I hope to make more money next year, but I'll just have to see how things go.
These kinds of statements tell me a few things and here they are:
- That business owner isn't willing to take responsibility for her (or his) business.
- She doesn't consistently look at income streams.
- She probably doesn't track her costs of doing business very well.
- Her mindset is that there is less opportunity in bad economic times to build a small business.
Here's the truth – more entrepreneurs build their businesses in hard economic times than in a great economy. There is ALWAYS opportunity. Now, right now, is the time to be looking at your income for this year and deciding what you want to make next year. Yes, you CAN influence what you make. You CAN find ways to increase your income and improve your profit. You CAN find ways to lower your overhead costs, too. I can help you with my 3-step “Create Income” system that helps you with mindset, a step-by-step way to look at what has happened in your business so far this year, evaluate your income and costs, and actually build a plan for your income next year. Want to give yourself a raise? E-mail me and we'll get started.