Do you use website pop-ups? I was eating my toast this morning and it made me think about pop-ups (like a toaster, get it?) and how people feel about using website pop-ups on their site. I know this is a marketing tool that brings out the … [Read more...]
When Social Media Dies – What Business Strategies Save Your Business?
What did you do when Facebook and Instagram Crashed? When social media dies, as it did when Facebook and Instagram both crashed at the same time, you probably felt a little panicked. Suddenly, it was impossible to quickly reach out and touch … [Read more...]
Email Marketing Strategies for Retail Shops
How Email Marketing Can Help This Empty Ice Cream Shop I think about email marketing and how it can help specific businesses almost every day. Are you familiar with Hershey's ice cream? I grew up knowing that Hershey's made candy bars and … [Read more...]
Email Marketing – Subject Lines That Get Your Emails Opened
Subject lines that boost your email marketing While you may be using social media to gain visibility and build your subscriber list, email marketing remains the top money maker for online entrepreneurs. The key parts to emails that work … [Read more...]
Your Email Open Rate – Does It Matter?
Here's some news about your email open rate you might find hard to swallow. The open rate isn't the most important thing about the emails you send out to your subscribers. As my colleague Matt Bacak says, "Email open rates are ego-based." A … [Read more...]
