How to Write Effective Emails that Your Subscribers will Open and Read If you write emails to a subscriber list you want them to perform for you - help you establish yourself as an authority or expert, build a relationship of trust, and be able … [Read more...]
Email Marketing Strategies To Increase Open Rates
Strategies to increase your email open rates Email marketing can be one of the best and relatively low-cost ways to market your business. If you think email marketing is a thing of the past, think again! Here's what Entrepreneur had to say about … [Read more...]
Email Marketing Basics – Frequency and Deliverability
Email marketing - what do frequency and deliverability mean? If you are investing your time and money in email marketing it makes sense to understand the basics. Two terms to know and understand are email frequency and email … [Read more...]
Email Marketing – 5 Tips for Creating the Best Email Subject Lines
How Can You Write the Best Email Subject Lines? Email subject lines have one purpose only. Their job is to get your subscribers to open your emails. That's their only job. Spending time learning to craft compelling email subject lines is … [Read more...]
The Best Email Marketing Tools in 2020
If you need to set up a new system to handle your email marketing here's my take on the best email marketing tools right now. I evaluate email management systems in several ways. Ease of use Moderate (or in some cases no cost) Robust … [Read more...]
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