April 18th to 25th is Money Smart Week. Originally started in 2001 by the Federal Reserve Bank in Chicago, the purpose of Money Smart Week is to boost public awareness for consumers to better manage their personal finances. You can attend many … [Read more...]
Why Customers Buy – The 13 Reasons Your Customers Buy Your Products or Services
Marketing what you sell to customers (or clients) is a simple thing. Prospects who buy from you are looking to solve a problem they have - something that is causing them some physical or mental pain, confusion, or anguish. If I want to buy aspirin … [Read more...]
Grow Your Profits – 3 Critical Steps for a Year-Old Business
Grow your profits - that's what I see 90% of one-year-old businesses need. There's a critical point at about a year - you still have your passion for business but you're starting to get tired, and you need to grow your profits. Being a year old is … [Read more...]
My Doctor’s Stand-Out Small Business Model Might Work for You!
I get into this conversation all the time with clients and colleagues - what are the stand-out small business models? What works for us small business owners and what will set us up for frustration, poor income, and unhappiness? The small business … [Read more...]
7 Ways Collaboration Multiples Your Business and Marketing Efforts
Would you prefer to listen to this article? Use the audio player below. One of the true riches of Nashville is that every musician comes to play here, hoping to increase their stature and strengthen their business and marketing. … [Read more...]
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