This Long Copy Sales Letter Structure Should Help You One of the questions I often get asked is why a long copy sales letter is used in online marketing. The short answer is they are used because they work. While you personally might be a quick … [Read more...]
Email Marketing Campaigns – 21 Day Campaign Step by Step
Do Email Marketing Campaigns Work Any More? Despite the fact that social media marketing is used heavily in the online marketing industry now, the tried-and-true direct email marketing strategy is still alive. Having said that, over the past 3 years … [Read more...]
7 Trends and Takeaways about Marketing from Ryan Deiss’s Content and Commerce Summit
I spent three days in Orlando attending Digital Marketer's first Content and Commerce Summit and came away with quite a few takeaways about marketing. Ryan Deiss is the face of Digital Marketer, and it was interesting to listen to him, as well as to … [Read more...]
Where Your Target Market Is on Social Media These Days
You're looking to increase your social media marketing and need to know where your target market is on social media. An infographic published by AdWeek in January can help. First, let's look at where the largest increase (by age group in the United … [Read more...]
How To Maximize Visual Content Marketing
Visual content marketing is all the rage. Just like any other type of marketing it takes practice to use visual content effectively. It can be time consuming and costly to come up with your visual content - for a full-on campaign you might need 10 or … [Read more...]
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