If you’ve been in the online world very long you know that how to get your emails opened and read is harder than it was in the past. There are a dozen reasons why this is true, but it’s not the purpose of this blog post to talk about that. Instead, I … [Read more...]
Product Review – 2 Winning Formulas for E-Mail Marketers
Someone pitched Matt Bacak's 2 Winning Formulas for E-Mail Marketers to me last week, saying it contained email marketing tips. It was less than ten bucks, so I decided to check the product out and do a review. Who might benefit from this “Two … [Read more...]
Marketing Mistakes: Avoid These Outdated Marketing Strategies
Online marketing strategies can become outdated quickly. Think about Blab - it was here today, gone tomorrow. An established business might make the mistake of setting up their graphics, advertising, and other marketing materials but then never … [Read more...]
Using a Facebook Ad to Test Your Idea for Less Than $15
I often answer questions from entrepreneurs who are not currently my clients. One question I answered recently was “how do I go about raising prices with an existing client?” When I answered the question I thought, “I get this question often, so I’ll … [Read more...]
How to Increase Prices with Your Existing Clients
Someone asked for suggestions about how to increase prices with an existing client. In this case, she had given this client a low price when they started out, because the work was new to her. Now she has a full client load and wants to raise her … [Read more...]