Do Email Marketing Campaigns Work Any More? Despite the fact that social media marketing is used heavily in the online marketing industry now, the tried-and-true direct email marketing strategy is still alive. Having said that, over the past 3 years … [Read more...]
Using a Facebook Ad to Test Your Idea for Less Than $15
I often answer questions from entrepreneurs who are not currently my clients. One question I answered recently was “how do I go about raising prices with an existing client?” When I answered the question I thought, “I get this question often, so I’ll … [Read more...]
12 Podcasting Trends Every Podcaster Should Know
Podcasting, like everything else, has its quirks and trends. Podfest Tampa, an annual event, brings podcasters and podcast vendors from all over the United States into one room where just about any topic to do with podcasting and podcasting trends is … [Read more...]
Would Co-Branding Help Your Business?
In a time when it’s hard to get a buyer’s attention, co-branding catches the eye. A month or so ago I came across a page in a Pendleton catalog that offered Pendleton design on Ugg slip-on sneakers. I was sold.I like Pendleton’s traditional Southwest … [Read more...]
Online Business Strategies – Where To Go For Help
The longer you've been an entrepreneur the more you realize that online business strategies change all the time. I don't even use the same software systems to run the back end of my business that I used to use a decade ago. The online world changes … [Read more...]
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